The lovely people at Fortis PR in Germany have recently interviewed me for their blog about ‘Celebrities and Social Media’. Thanks to Mirelle de Vaal for all her time and effort on this and contacting Laughing Buddha about the work we do! To read the full interview click here. Read more – ‘Laughing Buddha Interview with Fortis PR’.
We are pleased to announce our alliance with the “World’s Leading Internet Policing Specialist” – Web Sheriff. Known to the music industry as their top web enforcer, Web Sheriff’s work has helped numerous clients secure No.1 albums worldwide with their unique and pioneering combination of anti-piracy and viral marketing services and have similarly protected several [...] Read more – ‘Introducing A New Alliance: Laughing Buddha & Web Sheriff’.
My favourite scene in the movie ‘Beaches‘ with Bette Midler is surprisingly not the under the boardwalk scene or (spoiler alert) the sad bit where Debra Winger finally kicks the bucket ever so gracefully, it’s the scene where they meet up after Bette’s character has become a success on Broadway and during the introductions she [...] Read more – ‘Don’t Just Talk About Yourself’.
So big news today is that Facebook announced Timeline for Fan Pages and social media marketing bods can finally rest easily in our geeky beds tonight as some of our biggest concerns have been answered. The new format allows a brand to be a lot more social and a lot more relevant to fans who [...] Read more – ‘New Facebook Timeline For Fan Pages’.
Over the pond in London, the theatre community is a buzz about one thing. Not who will win the Olivier Awards or how the Olympics will affect audience attendance? No, the theatre community is obsessing over Twitter, in fact just one particular account called @WestEndProducer. If you are living on another planet (or in layman’s [...] Read more – ‘Who is WestEndProducer?’.
If you’re lucky to be successful in your career, you will have a number of fans. Some may might even build a website or set up Facebook Fan Page so they can talk about you to their hearts content with other like-minded people. Being commercially successful in your line of work or ‘famous’ is [...] Read more – ‘Should You Let A Fan Run Your Fan Page?’.
If 2012 is the year you decided to join Twitter or perhaps you’ve decided you’re not getting as much out of it as you’d like, then look no further, as the Buddha is here to help you find your tweet, I mean feet. (sorry, terribly bad joke) We’ve just produced our latest FREE download, ‘10 [...] Read more – ‘10 Twitter Tips To Get You Started’.
Charlie Sheen, Rebecca Black and Lady Gaga were some of the most talked about personalities online in 2011, but who should we watch out for in 2012? When it comes to actors and personalities last year, it seems the American contingent are leading the way (Mr Jackie Chan slips in there too!) No British celebs though, [...] Read more – ‘Top Personality Facebook Pages in 2011’.
Great little video explaining the advantages of Facebook Pages and what makes certain brands a success on this platform. Includes a number of ways to engage fans on your page, from the simplest ways to phrase a post, to using the more sophisticated Apps to draw users in. What’s your most popular post been on [...] Read more – ‘Buddy Media’s Michael Lazerow Best Facebook Practices’.
One of the predictions for social media in 2012 in a recent post from The Social Media Examiner yesterday was by Jay Baer from Convince&Convert who believes Instagram will take off in a big way. "A picture (or video) speaks louder than 140 characters. Given that the camera on your smartphone is almost as good [...] Read more – ‘Instagram set to grow in 2012?’.
So, 2011 is nearly over and looking back at the posts from last year and the issues we talked about, it’s hardly any time at all in the fast-paced world of digital. We have a new social network to contend with now in the form of Google+, along with a multitude of new technologies [...] Read more – ‘Digital Trends and Predictions for 2012’.
So you want to get on Facebook and want a Fan Page? Well, you’ve come to the right place. Laughing Buddha creates Fan Pages for our clients all the time – it’s what we do best! Some of our clients who we’ve helped establish an online presence, want to get involved themselves and ask us [...] Read more – ‘10 Tips for Starting A Fan Page’.
Julian Shaw stars in this moving and poignant online campaign for Get Up! Australia, which has gone viral around the world in a matter of weeks. What I love about this campaign, as well as the subject matter which is close to my heart having lived in Sydney for three years and having been appalled [...] Read more – ‘Buddha Loves…”It’s Time” Get Up! Australia’.
Tis the season folks! If you own a retail brand online, you should be thinking how to reach out to your key social consumers. They come in all sorts of different shapes and sizes and behave quite differently from each other (probably much like your own family at Christmas time). So who are they and [...] Read more – ‘It’s Beginning To Look A Lot Like Christmas’.
For those of you unfamiliar with the “Streisand Effect”, the term is based on the online phenomenon in which attempting to censor or remove a piece of information has the unintended consequence of causing the information to be publicised widely, causing more harm and exposure than if no censorship had been attempted. One of the [...] Read more – ‘The Streisand Effect’.